Amazon product image requirements and size
Amazon is stricter about images than most marketplaces: an image that breaks the rules can be rejected, and a listing without a valid main image can drop out of search. Here are the requirements Amazon publishes, and what to check if your image keeps getting rejected.
Size and format
From Amazon’s own seller guide:
- Every product needs at least one image. Amazon recommends at least six, and the listing form takes up to nine.
- 500 to 10,000 pixels on the longest side. Smaller or larger images aren’t accepted.
- Over 1,000 pixels on each side is preferred, so shoppers can zoom. Amazon notes zoom can help sales.
- Formats: JPEG, TIFF, PNG or non-animated GIF. JPEG is preferred.
- Images must be clear, not pixelated, with no jagged edges.
A practical target: 2000 × 2000 pixels, JPEG, square. It clears the zoom threshold with room to spare and stays well under the maximum.
The main image
Amazon’s guide says product shots should normally be on a pure white background (RGB 255, 255, 255), with the product filling 85% or more of the frame. Keep the main image to the product itself: product first, no busy props or backgrounds.
The main image has stricter content rules than the other images, and some categories (apparel, for example) have their own. The full list is in Product image requirements in Seller Central — check it for your category before you shoot.
Secondary images
The other images are where you show what the main image can’t: other angles, the product in use, scale, details and what’s in the box. Amazon recommends at least six, and you can upload up to nine — use them.
If your image was rejected or your listing is suppressed
- Check the size: is the longest side between 500 and 10,000 pixels?
- Check the format: re-export as JPEG if you used something else.
- Check the background: “almost white” (light grey, cream) isn’t RGB 255, 255, 255.
- Check the fill: if the product is small in the frame, crop closer.
A missing or invalid main image is one of the common reasons a listing stops showing in search. See Amazon listing suppressed from search for the full checklist.